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Achieved 120 basis points of restaurant-grade margin expansion by 2025 by transitioning to a more efficient operating model that focuses on employee investment rather than layoffs.
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Improved guest experience and performance by reducing average wait times from seven minutes by 2023 to less than six minutes by 2025 through an optimized system.
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Mitigated mid-decade bullish inflation in the second quarter of 2025 by conducting the most comprehensive RFPs in the company’s history to diversify the supplier base and promote competition.
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Reduction of the average total construction cost of new slums by approximately 20% to less than 2 million dollars through simplification of design and cost engineering.
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Successfully expanded the brand’s reach into non-traditional markets such as Buffalo and Oklahoma City, proving the concept’s viability outside the historic strongholds of the Northeast.
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Developed a culinary approach using a stage-gate framework to ensure innovation is efficient while maintaining restaurant quality standards.
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Implemented a targeted 1-3-5 in-app promotion strategy to drive a 50% increase in app downloads, creating a platform for future loyalty.
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It plans to open 55 to 60 new company-owned warehouses by 2026, with a strategic shift to markets outside of the Northeast to diversify geographic risk.
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It expects single-digit inflation in food and paper costs for 2026, assuming that supply chain savings offset continued downward pressure on beef prices.
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Expecting to achieve a G&A ratio in 2027, G&A expenses are expected to grow at a lower rate than sales following current investments in marketing and digital infrastructure.
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It aims to achieve at least 50 points of restaurant-level profit margin expansion annually through continued ethical and operational efficiency and supply chain success.
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The planned launch of a new loyalty platform in late 2026 is designed to deliver ‘enlightened hospitality’ and encourage long-term guest retention.
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The 53rd week in 2025 created 250 points of total revenue for Q1 2026 due to the timing shift of high-volume holiday periods.
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Bad weather in the Northeast impacted the last six weeks of Q4 2025 and caused nearly 400 points in January 2026.
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Marketing spend is expected to remain high at 2% to 3% of revenue to create high awareness of the ‘We Really Cook’ product quality story.
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Beef prices remain highly volatile, representing about 30 percent of the food and paper basket with high market uncertainty.
